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State lottery hits jackpot with Vikes deal

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Minnesota Vikings-themed scratch-off lottery tickets have generated more than $12 million in total sales since being introduced last summer, becoming one of the most successful games in recent history for the Minnesota Lottery.
The Vikings game, which launched just before the team reported to training camp in August, were sold for $10 per ticket at lottery retailers throughout the state and at the Metrodome. The game featured a top prize of $200,000, and a second-chance drawing to win a

VIP season ticket package for four. Lottery players also could earn points to redeem for Vikings merchandise.

“Sales of our Vikings Scratch ticket have been nothing short of outstanding,” Minnesota Lottery Marketing Director John Mellein said in a statement.

Read more: State lottery hits jackpot with Vikes deal | Minneapolis / St. Paul Business Journal

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